1 October 2026
The surcharge ban, priced
From 1 October, card surcharging ends. Every cafe chooses between absorbing it and repricing for it. Here is what that choice costs on one item.
Absorbing it costs
$4,804.80
a year on this item
$13.20 a day: about 7¢ per serve on card sales.
Now the same question, for every item
One item is a taste of it. A menu is where the money is. This is a sample Repricing Report on a cafe that does not exist, at the same 1.5% surcharge and 80% card share the calculator starts with. Yours is built from your own sales and supplier bills.
| Item | Absorbing, a year | Restore at |
|---|---|---|
| Flat Whitenow $5.50 | $1,558.13 | $5.60 |
| Avocado Toastnow $25.00 | $1,029.60 | $25.50 |
| Big Breakfastnow $32.00 | $718.85 | $32.50 |
| Eggs Your Waynow $15.00 | $411.84 | $15.50 |
| Side Baconnow $6.00 | $164.74 | $6.10 |
| Five items | $3,883.16 |
Sample data on an invented menu. Your report covers every item you sell. Prefer it on paper? The two-page version, to print or forward.
Your whole menu, every week
TrueK runs this arithmetic across every item you sell, every week, from your own sales and supplier bills, and emails you what moved and what it is worth. There are five founding spots, free while you hold one, and Daniel onboards each cafe personally.